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Abu Dhabi Group offers mobile content in Asia, Africa


Abu Dhabi Group offers mobile content in Asia, Africa

Sep 03, 2007

A spokesperson for the Abu Dhabi Group announced that the group set up mobile content, offered by Germany's Bertelsmann to telecoms and media markets in several countries throughout Asia and Africa, Gulf News reported.

He further stated that the company bought 50 percent of Bertelsmann's Middle East mobile phone affiliate Arvato Middle East Sales in August of 2007. The group is also planning to establish operations in Ivory Coast and the Democratic Republic of Congo.

Contents include songs by famous international artists mainly in the United States and Europe and that the company is not only seeking business in the telecoms market but also in the digital media services market including areas of mobile and PC entertainment.

It is worth stating that the Abu Dhabi group has investments in banking, construction, real estate and manufacturing and seeks business in under-penetrated mobile phone markets where growth potential is high.

Source: MENAFN.COM

Mobile Search report
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Awareness of mobile local search continues to grow with consumers, creating new opportunities for brands and vendors to exploit the power of the mobile channel.
 
This report explores these opportunities and vendors that exploit them, and provides a
general overview of the current market and technology landscape
 
 

The report addresses the following questions,

  • How important is the user's real-time location?
  • How important is the user's profile?
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  • Who's driving the mobile local search market?
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  • Why on-portal matters?
  • Why off-portal matters?
  • For real-time location, who do you partner with?
See more about the report here.



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